FitFields

FitFields is a landscape architecture and sports consulting firm specializing in the design and development of outdoor athletic facilities, parks, and public spaces. The company provides comprehensive services from project visioning through construction observation, including master planning, sport field design, field health assessments, feasibility studies, construction documentation, permitting, and owner representative services.

The firm works with a diverse clientele including collegiate athletics programs, public and private school systems, park and recreation agencies, professional sport teams, civic development agencies, and sports tourism initiatives. FitFields has completed notable projects such as UNC Chapel Hill's Kenan Stadium synthetic turf conversion, American Legion Memorial Stadium renovations for Charlotte Independence USL, and Truist Point Minor League Ballpark for the High Point Rockers.

Originally established as The Dodd Studio in 2011, the sports consulting division grew rapidly, leading to the company's official rebranding as FitFields in 2024. The firm has expanded from its Carolinas base to serve clients nationally across all levels of play. FitFields designs artificial turf fields, running tracks, tennis courts, basketball courts, pickleball courts, and other outdoor sports flooring solutions, along with parks and public space developments that enhance community athletic experiences.